![]() ![]() Genre: eLearning, Business, Marketing, Success, Wealth Jordan Belfort, 'The Straight Line Persuasion System (10-Part multimedia training program)'ĭVDRip | XviD | 720x480, 29.9 fps, 837 kbps | MP3 192 kbps | Duration: 14 hours | English | AVI | 5.6 GB If you were told, 'On average, adults who smoke cigarettes die 14 years earlier than nonsmokers,' (which is true, by the way ), and you believed you wanted to live a long, healthy life, logic would dictate that you stop. That's why statistics are used so prevalently. You simply state why the person you're talking to should agree with you. Logos - that's the root of the word 'logic.' This is perhaps the most honest of the persuasion methods.Why? Because you watch it, you get sad, and you feel compelled to help the puppies. Everyone knows that SPCA commercial with Sarah McLachlan and the sad music and the sad puppies. Wait, Michael Jordan has been sporting Hanes for over two decades? Sold! Is that enough for you to buy their product? Well, maybe. Why do you think spokesmen exist? For this exact appeal. We tend to believe people whom we respect. ![]() The guy was smart - and these appeals are so human they remain true to this day. You know how in college you went through that Lit course that taught you about Aristotle's appeals? No? Well, here's your brush up. ![]()
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